Go

Don't know if this is from an airline, a ferry company, a supermarket chain, or a Chinese board game. The bag doesn't help: it's plain white.

GOL

Takes the idea of an oversized logo to the extreme (see Harlequin and Cathay Pacific for other examples of this genre). The orange loops are from the O in this Brazilian company's logotype.

GOL (black strip)

The black strip is near the base.

GOL advertises itself as "Linhas aéreas inteligentes". Does that make the other ones "estupidos"?

GOL (flush left)

It's still indented a long way, but in a subtle design shift (doubtless the subject of numerous GOL boardroom wrangles) the small print on this bag is now flush left rather than centred.

GOL (web address)

Now with a web address (www.voegol.com.br) in case you want to go online while feeling ill.